Who are you and why did you start your business?
I’m NaTashia Riley, CPA the founder of Calculated Moves CPA Firm. I started my firm with a desire to make a meaningful impact and create a life of purpose. After a decade of dedicating my life to climbing the corporate ladder, I reached a turning point and realized that there was so much more I could do to leave a legacy.
So I took a leap and established my firm with a mission to empower women building real estate empires. At Calculated Moves CPA Firm, we are passionate about helping real estate professionals and investors maximize their profits, optimize tax savings, and create a lasting legacy.
I'm also a proud mother of two amazing daughters who serve as a constant source of inspiration. I'm determined to set an example of women in leadership, showing my daughters what it means to pursue your dreams fearlessly and make a difference in the world.
What can we look forward to from you and your brand/business in the near future?
I'm committed to pushing boundaries and making strides in expanding my brand presence. Currently I’m focused on building my brand presence on social media. So, you can expect to see me sharing valuable insights, industry trends, and expert advice through various social media platforms. My goal is to provide the resources to help women in real estate stay informed and make informed financial decisions.
Any words of encouragement for your fellow SUSpreneurs?
Listen, everything that you need to succeed is already within you. Believe in yourself and embrace your unique strengths. Surround yourself with a supportive network of like-minded individuals. And remember, your journey may have its ups and downs, but each obstacle is an opportunity for growth and resilience.
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